Social Media on Steroids

As a business owner you should encourage all your staff to engage in promoting your products and services on Social Media. This activity should be daily and performed religiously. These activities should be separated on the type of platform they are using, thusly:

COMMUNICATION PLATFORMS

Blogging (every Monday, Wednesday and Friday):

The company promoters will have to report at the end of each day on all the activities performed and closely monitor spikes in traffic within Google Webmaster Tools.


These activities will include making comments on all the blogging websites and/or include your company’s website. Here’s a list of such websites:

  • Blogger.com
  • Livejournal.com
  • OpenDiary.com
  • TypePad.com
  • ExpressionEngine.com
  • Technorati.com
  • Blogged.com
  • BlogCatalog.com
  • Blogarama.com
  • PitchEngine.com
  • BlogSearchEngine.com
  • DMoz.org
  • IdeeaMarketers.com
  • Ezinearticles.com
  • GoArticles.com
  • OneMinuteU.com
  • ArticlesBase.com
  • Authorsden.com

1. Micro-blogging (every 30 minutes):

Company promoters and professional staff will have access to TweetDeck and continue on promoting the company throughout the day. The following will be used:

  • Twitter.com
  • Plurk.com
  • Tumlbr.com
  • Jaiku.com

2. Social-Networking (every 2 hours):

Every employee will be encouraged to make as many friends possible without affecting the overall performance during the day. The following platforms will be visited every day, after lunch for no more than 30 minutes daily. The marketing promoters will continue to engage others on these platforms throughout the day.

  • Bebo.com
  • Facebook.com
  • LinkedIn.com
  • MySpace.com
  • Skyrock.com
  • Hi5.com
  • Ning.com

3. Social network Aggregation

The company staff will have HootSuite installed on each computer and perform these small marketing tasks on a daily basis.

  • FrindFeed.com
  • HootSuite.com
  • Twitterbadges.com
  • Twitterfeed.com

COLLABORATION PLATFORMS

Wikis (update 1 per month):The company marketing staff will be in charge of composing these wikis only after gaining approval.

    • Wikipedia.org
    • PBWorks.com
    • WetPaint.com

1. Social tagging (Daily):

    • Delicious.com
    • StumbleUpon.com
    • Stumpmedia.com
    • CiteUlike.com

2. Social News (Daily):

    • Digg.com
    • Reddit.com
    • Mixx.com

3. Opinion Sites(1 per week):

  • Epinions.com
  • Yelp.com
  • MouthShut.com

MULTIMEDIA PLATFORMS

1. PhotoSharing (1 per week):

Company promoters will have access to a company digital camera and will take pictures that will later be uploaded on the following platforms:

  • Flickr.com
  • Photobucket.com
  • SmugMug.com
  • Picasa.com

2. Video (1 per month):

Company promoters will have access to 1 digital video camera and editing software to uopload professional made videos and create buzz on the following platforms.

  • YouTube.com
  • TubeMogul.com

3. Livecasting (1 every 3 months):

Podcasting will include interviews with bloggers and industry experts and will be distributed on the company website as well as the following platforms:

  • Ustream.tv
  • Justin.tv

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